B7: Stronger Digital Connectivity
Proposal submission date
Start date: November 23rd, 2020 End date: December 9th, 2020
Problem Statement Information
FinTech, General, Digital Channels
Problem statement tags
#fintech #digitalization #leads
With financial literacy education gaining ground, some customer segments have increasingly developed a good understanding of financial and insurance planning. Some of these people may also be digital natives who are comfortbale purchasing insurance products and self-servicing online. How might we identify these people and what products, services or digital tools can we offer to them so they can engage with insurance 24/7?